$385 Mn Raised – Fintech & AI Lead the Charge
- March 12, 2025
- Posted by: spiceroute
- Category: Startup Funding Insights

The past week witnessed significant funding activity across diverse sectors, with startups raising a total of $385.5 Mn. Fintech and Enterprise Tech continued to dominate investor interest, reflecting a clear market preference for AI-driven automation and technology-led scalability. This article provides a detailed breakdown of sector-wise funding, the reasons behind the fundraises, and key takeaways for founders navigating the funding landscape.
Total Funding Last Week
In the last week, a total of 24 startups raised funding, amounting to approximately $385.5 Mn. The funding was spread across sectors such as Fintech, Enterprise Tech, Ecommerce, Healthtech, Cleantech, and Deeptech, reflecting the growing investor appetite for tech-enabled and scalable solutions.
Sector-Wise Funding Insights
1. Fintech –$179.7 Mn
Fintech emerged as the top-funded sector, accounting for nearly 47% of the total funding. Startups in this sector are focusing on expanding their lending portfolios, improving payment infrastructure, and enhancing AI-driven solutions.
- Leap Finance raised $100 Mn from HSBC to expand its lending portfolio and services.
- Innoviti secured $4 Mn to fuel mid-market and online expansion.
- Rezolv and CredResolve raised early-stage funding to simplify debt collections and improve recovery rates using AI.
- Yenmo raised $1.1 Mn to expand product offerings and drive market growth.
2. Enterprise Tech – $165 Mn
Enterprise Tech closely followed Fintech in terms of total funding raised. AI and automation remained key drivers of investment in this sector.
- Darwinbox raised $140 Mn from Partners Group, KKR, and Gravity Holdings to enhance AI-driven technology and expand internationally, especially in the US.
- Beacon.li secured $7 Mn to enhance its AI capabilities and scale globally.
- Phot.AI raised $2.7 Mn to automate e-commerce content creation through AI.
- MaxIQ and Deciml raised early-stage funding to strengthen their product offerings and expand operations.
3. Ecommerce (D2C) – $19.45 Mn
Direct-to-Consumer (D2C) startups continued to attract capital as they focused on expanding product lines and capturing market share.
- Furlenco raised $7 Mn to strengthen its position in the furniture rental market.
- indē wild and Nuuk raised funds to expand product lines and market reach.
- Beautywise secured early-stage funding for product enhancement and team expansion.
- Bacca Bucci and Naarica raised funding to support product expansion and market reach.
4. Consumer Services – $14.15 Mn
Consumer Services startups focused on improving customer reach and operational efficiency.
- Swish raised $14 Mn from Accel and other investors to expand its hyperlocal delivery services.
Reason for Fundraising – Why Are Startups Raising Funds?
A key trend observed this week is that startups are raising funds primarily for AI-driven expansion, product enhancement, and international market penetration.
🔹 1. AI and Automation
AI remains a dominant theme, with startups like Darwinbox, Beacon.li, and Phot.AI focusing on automation, improving operational efficiency, and enhancing customer experience.
🔹 2. Market Expansion
Many startups are raising funds to expand into new geographies and customer segments:
- Darwinbox – Targeting fivefold growth in the US market.
- Furlenco – Strengthening market presence in furniture rentals.
- Leap Finance – Expanding its lending portfolio to reach new customer segments.
🔹 3. Product Development and Enhancement
Investments in improving technology and product offerings were prominent:
- Beacon.li – Enhancing AI capabilities for enterprise automation.
- Innoviti – Expanding its payments platform for mid-market customers.
- Phot.AI – Enhancing AI-driven content creation for e-commerce platforms.
Key Takeaways for Founders
- AI and Automation Are Key Drivers:
Investors are favoring startups leveraging AI and automation to improve operational efficiency and customer experience. Startups integrating AI into their business models are more likely to attract investor interest. - Scaling Internationally Matters:
Startups with clear plans for international expansion are securing larger rounds. Darwinbox’s US expansion strategy is a strong example of how market penetration plans can influence funding decisions. - Sectoral Focus on Fintech and SaaS:
Fintech and Enterprise Tech continue to dominate funding activity. Startups in Lendingtech, Insurtech, and SaaS are seeing increased interest, especially for solutions aimed at improving financial infrastructure and business automation. - Mix of Debt and Equity Financing:
Mature startups are increasingly opting for debt funding to scale without diluting ownership. Leap Finance and Furlenco’s debt raises highlight this strategic shift.
Final Thoughts
This week’s funding trends reflect a broader market shift toward AI-driven scalability and international expansion. Investors are backing startups that demonstrate clear value propositions, scalable business models, and a strong focus on operational efficiency. Founders looking to raise funds should align their growth strategies with these emerging trends to maximize investor interest.
As AI, automation, and cross-border expansion continue to drive investor focus, startups positioned to capitalize on these themes are likely to emerge as market leaders in the coming quarters.